Instagram is one of the most popular social media apps today, and it’s easy to see why. If you’re not using Instagram yet, it might be time to start. Here are five reasons.
1) It’s photo-based
It’s photo-based, so users can only post images. While other social media apps allow you to write text-based posts, Instagram only allows you to post pictures or videos. Many small businesses prefer photos over words because they give viewers a chance to look at your product while explaining less about it in their caption.
2) Its users are active
One of the main benefits of using Instagram over other social media apps is that its users are active, frequently posting photos and videos. A recent study found that, on average, users post an image or video every two days, which means you have a higher chance of seeing fresh content. Plus, anyone can see your posts if they search for you by username or follow you (if you follow them).
3) Its users are global
Instagram users are among some of the most global in any app on any platform—and they’re a crucial driver of business online. According to Facebook, Instagram’s international community now accounts for 75% of [the platform’s] active users, and businesses follow suit.
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4) More people are using it than ever before
In addition to Google and Twitter, Instagram ranked as one of America’s most-visited sites for 2013. 4) More people were using it than ever before. In January 2014, there were 95 million active users on Instagram. 3) User engagement: According to Web traffic analytics firm Compete, about 35% of U.S. adults—and 67% of millennials—use Facebook in a given month. We know that social media posts don’t work like traditional ads.
5) Its features are easy to use
As soon as you open up Instagram, it’s easy to learn how to use it. If you ever forget how to use a particular feature, all you have to do is press a button and pull it down, and an Instagram Help Center will show. There are five main reasons why I think that Instagram is one of if not the best social media apps! #1) You can post videos quickly without putting in any extra effort.